PROGRAM
US Market Growth Program

Forget listing and hoping for the best. Start taking market share.

For companies already selling in the US. Find where growth is lacking, sharpen your position against every competitor, open new channels and build a 12 month plan to take share.

Your first week is free. Continue to get results.

  • 10 weeks
  • Cohorts of 8 to 10
  • Taught live in English
  • Week 1 free

Who it is for

Companies already generating US revenue that want to grow faster, depend less on one channel and compete for leadership in their industry. Built for international business teams, US general managers, key account managers plus channel and brand leads.

Is your US growth stalled?

01

Growth has slowed and nobody can say exactly why

02

Competitors are winning deals on brand or price

03

Too much revenue depends on one channel or a few big accounts

What your team leaves with

  • US growth diagnostic
  • Customer and competitor insight
  • Updated positioning and messaging
  • Channel expansion plan
  • Key account growth plan
  • 12 month US growth plan

The 10 week program

  1. Week 1

    US growth diagnostic: where revenue comes from and where it is lacking

  2. Week 2

    Customer insight: interviews and review analysis

  3. Week 3

    Differentiation: winning against US brands and every other competitor

  4. Week 4

    Channel expansion and managing channel conflict

  5. Week 5

    Key account management: retailers and distributors

  6. Week 6

    Scaling outreach and managing the sales pipeline

  7. Week 7

    Brand building: content, PR and creators

  8. Week 8

    Retention, customer service and reputation

  9. Week 9

    Building the US team: hiring and managing American staff and agencies

  10. Week 10

    Growth review: present your 12 month plan to leadership and American guests

Each week combines a 2 hour live session with a 1 hour working lab on your own business. Private cohorts are customized to your products and deals, with progress reports to leadership at weeks 5 and 10.

First week free. Then $1,500 per seat, $4,200 for a team pack of three seats, or $15,000 for a private team cohort of up to 10.

Other programs

US Market Entry Program

Enter America positioned to lead, not to follow.

View program

US Marketing Mastery

Market like an industry leader.

View program

Ready to win the American market?

Book a free 30 minute GTM Strategy Session. We address your biggest concerns and send a one page snapshot of your optimal go to market strategy.

Your first week is free. Continue to get results.